Concise treatment of dozens of business techniques, approaches, skills, methods, and problems are presented with numerous photos and charts."Strategic Thinking" Practical techniques show you how to set out your objectives, identify market trends, make a risk assessment, and develop a flexible business plan
Clear text and illustrations cover every aspect of strategic management
Simple checklists enable you to be fully prepared when defining, developing, and implementing a strategy
Accessible diagrams and flowcharts explore different options for action ad provide useful examples